BMW, JAGUAR LAND ROVER PAIR UP ON ELECTRIC DRIVE SYSTEMS
BMW and Jaguar Land Rover will collaborate on next-generation electric powertrains, the automakers announced today. Like with many other partnerships in this space, both companies will be able to roll out electric technologies more quickly and cost-effectively.
A team of experts from BMW and Jaguar Land Rover will work together in Munich to develop the new electric drive units. Both partners will make the systems to adhere to the specific characteristics needed for their own products, and they will manufacture the systems separately at their own plants. The companies will team up in many areas, including research and development, product planning, and joint purchasing.
BMW and Jaguar Land Rover both have experience in developing electric cars. BMW launched the i3 back in 2013, and has added a number of plug-in hybrids to its lineup over the years. The automaker is gearing up to introduce the iX3 SUV that will feature its fifth-generation eDrive technology. The electric technology developed with JLR will be based on this eDrive unit, which incorporates the electric motor, transmission, and power electronics in one housing, with no rare earth metals required for the motor. For its part, Jaguar Land Rover has rolled out a Tesla Model X fighter in the form of the I-Pace, and it also offers plug-in hybrid models including the Range Rover PHEV.
Automakers are partnering with other companies to leverage economies of scale when it comes to electric and autonomous cars. For instance, GM and Honda work together on battery technology, and just recently, Ford invested $500 million in Rivian and will use the startup’s truck-size platform for a new vehicle. BMW has partnered with Daimler as well as others on autonomous vehicles.
BMW and Land Rover were linked until almost 20 years ago. In the mid- to late-’90s, BMW owned Rover Group, which included Land Rover. By the turn of the millennium, BMW had sold Land Rover to Ford.